Topic: What Is Targeted Quality Traffic & How Do I Get More of It?
Targeted High-quality traffic is traffic that resonates with the buyer persona of the customer you're trying to reach.
Facebook's rapid growth and popularity was so rapid that it may have gone down in history as a record. Only 4 years after the launch of this social network, in the second half of 2018, the number of users of this network exceeded 100 million. This number reached more than 300 million by the end of 2009, and a few months later, in early 2010, the number of active Facebook users increased to more than 400 million. This trend continued in a staggering way until finally, with the start of 2017, Facebook became the most popular social network in the world with an incredible record of 1 billion and 860 million users! According to the latest Facebook reports, this social media currently has more than 2.5 billion users worldwide. This means that about one third of the world's population are members of this media!
After 2010, Facebook became practically one of the largest digital companies and one of the most profitable online businesses. Professional policies and crucial decisions have allowed Facebook to move much faster. One of the biggest and most important events in the digital world, not only for this company but also for the world of technology, was the acquisition of Instagram social network by this company in 2012. In April 2012, the company bought Instagram social media for $ 1 billion, two years after its launch, and took advantage of the popular network's latent potential.
But wait, the weirdest news that surprises everyone is that Facebook went after WhatsApp, the world's most popular messenger, after Instagram. In 2014, the company announced that it had acquired WhatsApp for an incredible $ 19 billion! This staggering amount was raised entirely by Facebook's pre-acquired assets. This shows how profitable Facebook has been over the years. But how did a simple college project turn into a huge, money-making company? The answer to this question lies in several parts, but the most important thing that brought Facebook to this position was its smart advertising system, which was not only profitable for the company itself, but also very useful for its audience. The same intelligent and professional system has had huge benefits for many other companies and businesses, and its collection has taken the form of a new marketing in the world of the Internet.
In the continuation of this article, we are going to introduce you to the topic of marketing with Facebook or Facebook marketing and tell you why this type of marketing is used globally.
What does marketing mean on Facebook?
Like any other online social networking site, Facebook has many great tools and solutions for your business. Although important media tools such as Facebook or Twitter are not fully available to American businesses, the high potential of these networks' communication systems can still be a good way to connect with audiences. But as mentioned, the audience of this article is not businesses that operate inside Iran for Iranian customers.
There are many reasons that have led users to create an account on this network, one of the most important of which is the membership system and profile storage on the company's cloud servers. Many software and gaming companies, using Facebook's comprehensive and advanced system, have provided conditions for their audiences to use their facilities with the help of their Facebook account.
Such a move was previously implemented by Google, and through it, instead of filling out the registration form and creating an account in various applications or sites, people can do it very easily and with one click with the help of their Google account. They were doing. Now Facebook has made it possible for companies and their audiences to do the same. Many of today's mobile online games have used Facebook instead of creating a separate account, which has doubled the convenience of users and they do not need to spend time creating and verifying a new account.
With these interpretations, it should be said that Facebook is now an international medium on the Internet and having an account on this medium has become inevitable. Given this fact, it is possible to understand why nearly 3 billion people have accounts on this social network. Now, in this situation, do you think that a network with this volume of audience cannot be a great platform for you and your business to introduce your products or services to a wide range of potential users?
Because these visitors fit your buyer you are able to get Targeted & Quality Traffic.